Daniel Yomtobian Explains the Key Metrics to Analyze in Social Media Campaigns

David Toutain witnessed the birth of the Michelin Green Star in 2020. His eponymous restaurant in Paris was among the first to be awarded while Feuille, his Hong Kong outpost, secured one within a year of its 2023 opening. But even when Michelin quietly retired the award this year, he still never understood exactly how it was assessed. “I have no idea,” he says. “I don’t know the rules. I don’t know anything about it, to be very honest.” His confusion points to a larger problem. The Green Star...

Contemporary photography museum Fotografiska’s newest outpost in Shenzhen is strikingly different from its original venue in Stockholm, Sweden – in the former customs building on the Stadsgardshamnen waterfront – or its Shanghai location, which opened in 2023 inside the Guang San Warehouse. In Shenzhen, a technological metropolis where sleek high-rises and futuristic cultural venues continue to emerge, the museum integrates into the modern urban landscape with a crisp white rectangular facade...

The Montreal borough of Saint-Laurent has adopted a new bylaw banning electric scooters and other motorized personal mobility devices in public areas that fall within its jurisdiction. They're still allowed on bike paths and streets where the maximum speed limit is less than 50 km/h.

At 93, Italian sprinter Emma Mazzenga is giving scientists a rare look at just how much of the physical decline we associate with aging may not actually be inevitable.

Breaking Travel News will deliver its most extensive WTM London coverage to date, with roving editorial teams reporting from the show floor, filming interviews and covering the news as it happens. As an official media partner, Breaking Travel News will be at WTM London from 3–5 November 2026 at Excel London, bringing readers the announcements, insights and people shaping the global travel industry.

The very best in European travel and tourism have been named at the 20th anniversary edition of World Travel Awards Europe Gala Ceremony 2026, hosted at Hyatt Regency Kotor Bay Resort, Montenegro, on 17 October 2026. The red carpet evening marked the first World Travel Awards event in its 33-year history to be held in Montenegro. Leading travel, tourism and hospitality brands from across the continent gathered on the shores of Kotor Bay, widely celebrated as the jewel in the crown of Montenegrin tourism, to celebrate excellence across a wide range of categories. Turkish Airlines took the title of ‘Europe’s Leading Airline’ while Athens claimed ‘Europe’s Leading City Break Destination’.

Norway is stepping up its efforts to attract British skiers this winter. A new campaign will showcase Norway as an alternative to the Alps, with reliable snow, uncrowded slopes and a unique Scandinavian experience. New and increased flights will make the journey easier, too. Norway Home of Skiing, Alpinco, Avinor and Norwegian Air Shuttle are joining forces to grow British guest-nights in Norway with support from UK ski operators including Ski Safari, Ski Solutions and Crystal Ski.

Halloween in Europe does not have to mean flying to one of the usual capitals. Some of the most atmospheric — and unsettling — stories are found in smaller historic cities and towns, where medieval streets, old legends and genuinely macabre landmarks are still part of the landscape.

Green SM and Elife, a global B2B super app enabler providing mobility and delivery solutions, have signed a Memorandum of Understanding (MOU) to jointly develop integrated travel and green mobility solutions for international travelers. The agreement marks another step in Green SM’s global expansion strategy and underscores its commitment to building partnerships with reputable partners to deliver high-quality experiences to users worldwide.

Maharashtra Tourism Minister Shambhuraj Desai has directed officials to incorporate artificial intelligence, 3D film technology and a drone show into the development of the Shivpratap Din Shaurya Smarak at Pratapgad Fort. The project also includes a statue of Veer Jivaji Mahale, expanded gallery seating and visitor facilities, with an emphasis on heritage conservation.

Paddy Ma Wendi, a director of vertical dramas since 2023, has had a front-row seat to how fast and hard artificial intelligence has affected the mobile-first entertainment genre in 2026. Digital content farms have started churning out short productions – serialised stories made for smartphones and usually watched in portrait mode – using the latest AI technology. “When I was in the US [for a live-action vertical drama], I usually hired about 20 to 30 people, including the actors,” says Ma, who...

If you know the history of Jaipur, the “Pink City” so integral to Indian history and widely regarded as one of the most beautiful places in the world, you’re likely to be familiar with the story of The Gem Palace. Beyond being one of India’s most revered jewellery houses, having been appointed court jewellers by the royal family of Jaipur back in the 18th century, The Gem Palace also has a loyal following in Hong Kong, where a selection of the brand’s pieces are now available at Lane...